The Independent Source of News and Best Practices for Communications Technology Professionals


The latest episode ...

A Prequel to the Great E911 Debate

Get your fix of telecom analysis and attitude with this bi-weekly podcast featuring some of the most dynamic personalities in telecom today.

Telecom Junkies
HOME > TELECOM JUNKIES > Rap Sheets > Ross Sedgewick's Rap Sheet

Ross Sedgewick's Rap Sheet

Ross Sedgewick

 

Title:  Director of Global Marketing, Applications
Employer:  Siemens Enterprise Communications

Featured In:
The New OpenScape: Siemens Revisits UC, 3/12/08

What I'm Best Known For (in the Telecom World):

Evangelizing the role of software applications in enterprise communications, in particular Unified Communications and Contact Center.

Other Primary Areas of Expertise:

CRM, relationship marketing, contact/call centers

Summary of Professional Background:

Currently Director, Global Marketing for Applications at Siemens Enterprise Communications, leveraging over 19 years of management experience in the Enterprise Software, CRM, Channel Management and Marketing arenas.  I have responsibility for the applications marketing team, which drives marketing for the unified communications, unified messaging and contact center product portfolios worldwide. Prior to working at Siemens, I gained broad industry experience in senior positions with companies such as IBM Corporation and Delano Technologies. I have a Honors Bachelor of Commerce degree from the University of Toronto, and an MBA (Marketing) from the Schulich School of Business at York University.

Prediction on the Future of Telecom & Telecom Managers:

Will become an enterprise communications specialty within software-based IT.

Weirdest Thing People Usually Don't Know about Me:

That I am Canadian, that is until I say the word ‘process’ or ‘about’ …

When I'm not talking or doing something in relation to telecom, I'm usually...

As a hobby, I’m in a rock band. 

Book and author I'm currently reading:

Moe Berg, The Green Room

CD currently or most recently in my car stereo:

I only play MP3’s now!